Capgemini’s New Culture of Digital Creation
Capgemini is a multi-billion dollar international consultancy focused on technology services and digital transformation. Capgemini’s global workforce is composed of 200,000 team members in over 40 countries. A regular winner of major industry awards, Capgemini was recognized as a 2018 World’s Most Ethical Company.
Key Results
- 1,400+ new users on the platform after a migration from Drupal to WordPress
- Content syndication with geolocation and multilingual support
- Published 20,000+ pages in 10+ languages across 38 individual sites
- Development team grew from 5 webmasters to 70 CMS users
- Greater internal capacity to optimize content to generate leads
- Intuitive, flexible, consistent user experience
- Content creators, editors, recruiters, and developers achieving their business goals
Drupal had become a choke point, causing unnecessary production delays
Capgemini’s legacy CMS was no longer improving workflows or supporting editorial needs. Drupal’s lack of backward compatibility made the website increasingly unstable. The system no longer supported their digital roadmap, and teams across the organization were becoming frustrated with the lack of usability and extensibility—thereby seeking their own solutions outside the group platform. By this point, the CMS they were using was blocking them from doing what they needed a CMS to do: publish content seamlessly.
A migration from Drupal to WordPress VIP immediately boosted productivity
Capgemini had a clear requirement: their new platform would promote a decentralised approach to publishing and provide a workflow and communication framework to increase visibility into the production process.
The migration from Drupal to WordPress VIP quickly alleviated Capgemini’s content creation challenges. Their development team was then free to tackle more difficult engineering problems. Soon, Capgemini had rebuilt their entire platform architecture, making it easy for content creators, editors, and developers to do their jobs and achieve the results they required.
Now, Capgemini’s teams deliver seamless user experiences across languages, cultures, and markets
The migration from Drupal to WordPress VIP helped Capgemini leap into a new digital culture of creation with a robust, usable, and intuitive CMS. Now, the CMS supports Capgemini in delivering their business objectives and empowers their global network of teams to do their jobs effectively.
Video: Capgemini’s Move from Drupal to WordPress
Parker Ward, global head of digital and content at Capgemini, took to the BigWP podium in 2017 to share highlights of the migration.
The initiative successfully addressed a number of shortcomings of the previous system, from administrative bottlenecks in making changes to a challenging and unfriendly interface that itself caused churn within teams who were required to use it. Where previously the site was dependent on 4 Drupal webmasters, their new WordPress build already had 70 people managing content across 40 markets, with more to follow.
The new WordPress platform also put in place new functionality that will better support the needs of Capgemini’s 200,000 employee global operation. Adding a simple, powerful shared publishing calendar has allowed teams of marketers globally to free up their email inboxes and share an always updated canonical record of what content each team is running, day after day. Another new feature Parker highlighted involves customized syndication tools that empower local editors to manage their own use of global content and also share content laterally.
In this clip, you’ll hear Parker describe the state of the previous Drupal system and the processes around it, at the time when he was brought on board, and some of the challenges the new WordPress system solved for:
Watch Parker’s talk in full: