Case study /

Hachette Book Group's single source of digital marketing

Big five US trade publisher Hachette Book Group turned to WordPress VIP and Gold agency partner Alley to fulfill a vision to support digital marketing for thousands of titles, authors, and imprints on one central platform, with WordPress at the center.

Features:

  • Centralized site building capabilities and domain management
  • Custom page builder and template system
  • Elasticsearch for display of dynamic page elements
  • ONIX and Bowker XML integration
  • Comprehensive in-dashboard search

Case study

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