September VIP Roundup
We have lots of great updates from September from across the enterprise WordPress community. Read on for exciting launches at People, Stack Overflow, and Hachette Book Group, the latest on the Gutenberg plugin, new analytics from SailThru and NewsCred, a busy October in events and conferences, and more.
News and Releases
Updates from around VIP, our clients, and our agency and technical partners.
- The Gutenberg editor plugin reached version 1.2, and now includes post meta support. Automattician @GaryPendergast has shared a sample plugin for testing.
- There has been a steady stream of new features coming to the WordPress mobile apps including an improved login experience as of mid-August. Coming up in October, look out for news about the all-new media picker for iOS.
- Version 1.6 of the Liveblog plugin is available, which includes REST API support, performance improvements for lazy loading, and much more. (Lobby post for VIPs, GitHub repo)
- WordPress 4.8.2 security and maintenance release came out on September 19th and deployed for VIPs. (Announcement, Lobby post)
- People launched their rebranded over-the-top video streaming service, PeopleTV, which is available on streaming platforms including Roku and AppleTV, as well as on People.com — for which Alley Interactive handled the integration.
- In this episode of the Yonder podcast, Jeff Robbins interviews Alley’s Austin Smith and Bridget McNulty about running a fully distributed company.
- This month, just a couple of years after Stack Overflow publicly announced that their blog was leaving WordPress, 10up finished a redesign of the Stack Overflow blogs, following its work to migrate them back to WordPress earlier in the year.
- The New Relic plugin for WordPress, developed by 10up, is now listed in New Relic’s official “Connect”/integrations site.
- Sailthru has released a personalization index for tracking online retailers. The index evaluates 100 retail brands across a number of criteria (methodology) relating to the customer experience.
- NewsCred has updated its approach to analytics to focus on conversion and content-driven ROI.
Media and Marketing Notes
Research and perspectives on the business of media and the practice of marketing.
“More recently, our full site [npr.org] has made major accessibility gains,” write Patrick Cooper, NPR’s director of web and engagement, and Sara Goo, the managing editor of digital news. “But as accessible or as fast as you can make your full site —and speed is critical for us — low-bandwidth situations are a different challenge. [Our] improvements focused on those users in particular.”
- An excerpt from Melody Kramer’s story in Poynter on how news organizations develop thin, text-only versions of their sites for natural disaster situations and low-bandwidth users.
According to data from comScore, the publishers that pivoted to video this summer have seen at least a 60 percent drop in their traffic in August compared to the same period from a year ago. Mic went from 17.5 million visitors in August 2016 to 6.6 million visitors in August 2017, according to comScore. The decline at Vocativ was even more drastic as it went from 4 million visitors in August 2016 to a 175,000 visitors in July 2017.
- Ross Benes at Digiday, on traffic correlations relating to publishers’ recent approaches to emphasizing video over text.
Analyzing the mobile traffic data and reader behavior across the sites in its network, Chartbeat found that AMP pages load 4 times faster than standard mobile sites (1.4 seconds vs. 5.3 seconds). The performance of Instant Articles was even more impressive. According to Chartbeat, nearly 90 percent of Instant Articles load too quickly for the company to register a load time.
- Ricardo Bilton at Nieman Lab, on new Chartbeat data evaluating performance on AMP and Instant Articles.
Featured September Launch
Welcome to VIP and congratulations on the launch of your beautiful new site, Hachette Book Group(HBG)! With the help of Featured Partner Alley Interactive, this new site provides readers with the opportunity to discover Hachette’s authors, books, and publishing imprints. In 2016, HBG had 214 books on the New York Times bestseller list, 44 of which reached #1. As a lover of books, we’re glad to have you here. (Image above from HBG’s participation in the New York Public Library’s Subway Library program)
- We hope to see you at ONA17 in Washington, DC this week, from October 5-7. Come find us, and stop by our booth for a quick device recharge.
- We’ll be sponsoring and participating in Digital Media North America again this year, in New York October 19-20. The focus of this two-day event is on digital revenue strategy and emerging business models, and speakers include senior leaders in digital publishing from all over the world. (full schedule)
- Just after Digital Media NA, WordCamp NYC is October 21-22. Tickets are still available. Topics of interest to the enterprise include 10up CEO John Eckman’s talk on Personalization and WordPress and TinyMCE CEO and Gutenberg contributor Andrew Roberts’ Gutenberg update. (full schedule)
- Rahul Bansal from rtCamp will be speaking on “How contributing to the WordPress core helps” at WordCamp Ahmedabad, and rtCamp is also sponsoring the event. Additionally, catch Rahul speaking at WordCamp Ann Arbor and the aforementioned WordCamp NYC.
- Catch the Chrome Dev Summit October 23-24 in San Francisco in person, or follow the live stream. Our own Dan Walmsley will be presenting on how Progressive Web Applications work with WordPress.
- Google AMP is bringing its roadshow to cities all over the world, including Jakarta, Singapore, and Sydney in October. It’s aimed at both newcomers and those already experienced with AMP pages. View a sample agenda and sign up at the AMP site.
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