High-Traffic Event Service

Armor up for your site’s biggest days with planning, load testing, deep application-level analysis, and performance recommendations.

A team member working on a laptop, overlaid with a performance chart showing “12ms response time” and “350 requests made”—visualizing high-traffic event readiness.

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What’s included?

  • Initial discovery and kickoff call to understand performance goals and desired outcomes.
  • Expert technical analysis and load testing of 5 URLs.
  • Engagement plan with timeline and deliverables.
  • Technical report with performance data and recommendations.
  • Follow-up report comparing before/after implementation (if applicable).
  • Post-event summary analyzing success metrics.

Is this service for me? 

Companies that benefit from this service generally:

  • Need to prepare for upcoming high-traffic events.
  • Want to improve after past issues during traffic surges.
  • Face unpredictable traffic spikes, such as breaking news.
  • Need to optimize overprovisioned resources.

How does it work? 

A typical service is 6-8 weeks.

PhaseVIP will:Customer will:
Week 1-2
Discovery & Kickoff
Send a discovery questionnaire and host a kickoff call to gather technical details and define your desired outcomes.
Complete the questionnaire and attend the kickoff.
Week 2-3
Testing & Analysis
Run load tests on 5 URLs, analyze performance results, and deliver a detailed report with our recommendations.Approve testing and attend the review call.
Week 4-7
Implementation
Support implementation.

Optional: repeat testing after implementation.
Implement engineering recommendations.

Optional: Participate in second review call.
Week 8
Day of Event
Optional: Provide event-day coverage, including regular application health updates and direct access to a named VIP team member.Optional: Be available to collaborate and troubleshoot if necessary.
Week 8-9
Closure & Handoff
Deliver an executive summary and hand off any further recommendations to the customer.Complete a post-engagement survey.

Frequently Asked Questions

Is this service suitable for teams with zero technical capability or no access to development resources?

No, unless you intend to engage with an Agency Partner to handle the implementation. This service delivers highly technical recommendations that require WordPress engineers for successful implementation.

Can the service review an application that’s not hosted with VIP?

No. While Core Web Vitals data is publicly available, this service’s value comes from our direct access to VIP Platform tools and logs.

Can the service review Node.js applications?

Sort-of. While we cannot review Node.js applications directly, we can evaluate WordPress endpoints that they call.

Is it possible to use this service without participating in load testing?

No. Load testing is essential for service effectiveness.


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