Content Analytics
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Introducing the Content Helper: From RAG to Riches
We are excited to announce the release of major updates to the Parse.ly Content Helper. Learn more about this new feature here.
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Google Removes Key Features From GA4
In recent months, Google has removed two key features from GA4, leaving publishers and marketers mystified. The first is the …
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Paired With WordPress, Parse.ly Analytics Is the Ultimate Content Helper
Better together—learn how Parse.ly Analytics + WordPress VIP help content creators publish faster and understand the impact of what they create.
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The Biggest Questions About Content Marketing in 2023: Answered
In this webinar recap, we discuss insights from industry experts and practical tips for content teams looking to succeed in the coming year.
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Use the Best WordPress Analytics Plugin: Parse.ly
We know you’re busy. So let’s cut to the chase and explain why Parse.ly from WordPress VIP should be your first choice.
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How to Reset Your Content Analytics Strategy
What better time to optimize or reset your content strategy than the start of a new year? Here’s how to do that.
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Great Content Personalization Puts People First
The content you create needs to be authentic. Human. To get that content to the right people, you need democratic content creation and measurement.
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How to Humanize Content Analytics with WordPress VIP
If you’re pulling the right metrics, they’ll create a story of your content performance and audience engagement. Learn how.
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The Best Content Marketing Analytics Tool? The One Your Team Actually Uses
Analytics product usership is important to building a united and informed content team. When everyone creating content understands content performance, they make more cohesive, data-driven decisions.
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Top 4 Ways Media Companies Use Content to Drive Revenue
We gathered key insights and actionable tactics from some of the biggest media brands in the world on leveraging content. Here are the biggest takeaways.
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Parse.ly is now a core part of WordPress VIP’s platform
Today we’re announcing that major technical milestones have been completed in making Parse.ly a native part of the WordPress VIP platform.
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The Importance of Analytics in A Content Growth Strategy
For content creators looking to make an impact on the marketing funnel, it’s not enough to create content, publish it, and move on. Instead, it’s critical to measure, understand, and reflect on the business impact of content. Find out how to make analytics work for you, instead of working for your analytics through your content growth strategy.
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How Microsoft’s Will Tuttle Uses Content Analytics to Shape Xbox Wire’s Success
Discover how better content analytics have helped Microsoft turn Xbox Wire into a revenue-generating machine.
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Better, Smarter Together: WPVIP Welcomes Parse.ly, Leading Analytics Platform
We’re excited to announce that we have acquired Parse.ly, a leading content analytics platform.