Still running your digital experience on a monolith?
Adobe Experience Manager was built for a different era.
WordPress VIP delivers a faster, more flexible, open alternative — without vendor lock-in, architectural rigidity, or runaway costs.
Trusted by enterprise brands moving faster than AEM allows
The main difference between WordPress VIP & Adobe Experience Manager
One platform built for the future. One built from the past.
AEM locks you into an expensive, complex proprietary stack. WordPress VIP gives you the freedom to move fast and evolve. The difference comes from closed systems and slow releases vs open composability and AI readiness.
The problem with monolithic DXPs
Adobe Experience Manager represents a vendor-composed approach to digital experiences — large, tightly bound, and expensive to change.
Marketing teams today are paying the price:
- Slow release cycles and heavy IT dependency
- Seven-figure licenses before you ship a single page
- Complex upgrades and brittle integrations
- Limited flexibility as AI reshapes the web
Monolithic DXPs can’t keep up with modern marketing or what’s coming next. WordPress VIP delivers enterprise-grade scale and governance — without locking teams into a walled ecosystem.
Enterprises using WordPress VIP see 415% ROI over three years with meaningful savings across development, maintenance, and operations.
WordPress VIP vs. Adobe: Feature by feature
AEM comes with complexity — and cost
Comparison table:
| Capability | WordPress VIP | Adobe Experience Manager |
|---|---|---|
| Licensing model | Transparent packaging | High upfront + add-ons |
| Developer availability | Massive global pool | Inaccessible, expensive |
| Time to launch | Fast | Slow |
| Vendor lock-in | No | Yes |
| Total cost over time | Lower | Significantly higher |
Gartner Customers’ Choice 2025
WordPress VIP was named a 2025 Gartner Customers’ Choice, earning a 4.8-star rating from verified customer reviews. Adobe Experience Manager received a 4.3-star rating in the same report.
Open beats locked in
With WordPress VIP, you’re not trapped inside a proprietary stack. You control your architecture, integrations, and roadmap — not your vendor.
Open by design
Unlike AEM’s proprietary stack, WordPress VIP is built on open-source WordPress, giving you full platform ownership without vendor lock-in or forced upgrades.
Composable by default
Integrate best-of-breed tools, including AI, without navigating AEM’s rigid architecture or waiting on a single vendor’s roadmap.
Talent at global scale
Access the world’s largest CMS ecosystem, without relying on expensive AEM specialists or certification-driven resources.
Flexible architecture
Own your code and evolve your architecture over time, without the complexity and long-term constraints of monolithic DXPs.
Forrester confirms what many enterprise teams are experiencing
“Today’s DXPs are modular, cloud native, and composable — but the vendor is the composer, not you.”
— Forrester, The Digital Experience Platforms Landscape, Q3 2025
“WordPress VIP enables us to scale our digital experiences while giving our teams the flexibility to move fast.”
— Salesforce Digital Team
See why Salesforce made the switch
Salesforce needed a platform that could scale globally, support rapid publishing, and integrate seamlessly with its broader technology ecosystem. WordPress VIP enabled teams to move faster, simplify content operations, and build a more flexible foundation for ongoing innovation.
Marketing moves fast.
Your CMS should too.
Enterprises report up to 45% lower development costs and significantly faster time-to-market after moving to WordPress VIP.
Launch at speed
Publish in hours — not the weeks or months often required by AEM’s release cycles and dependencies.
Fewer handoffs
Reduce reliance on engineering and specialized AEM resources, giving marketing teams more autonomy without sacrificing control.
Build without friction
Move faster using proven plugins and integrations, without heavy custom development or complex AEM implementations.
Easy to adopt
Get teams productive faster with a familiar WordPress interface, avoiding the steep learning curve of AEM authoring.
Forrester confirms tech buyers express frustration
“Being sold a ‘composable DXP’ that is essentially a CMS with an integration layer.”
— Forrester, The Digital Experience Platforms Landscape, Q3 2025
From AEM bottlenecks to measurable performance gains
Before WordPress VIP, site performance suffered under AEM’s complexity. After migrating, page load times improved dramatically — along with key Core Web Vitals that impact SEO, engagement, and conversion.
AI-ready without requiring a monolithic bet
WordPress VIP supports AI experimentation and integration without forcing organizations to overhaul their entire digital stack.
AI-ready by design
Adopt AI capabilities without replatforming or committing to a single vendor’s AI stack.
Integrate AI your way
Connect best-of-breed AI tools and services through open APIs — without being constrained by proprietary frameworks.
Experiment without risk
Test, refine, and deploy AI-driven experiences incrementally, without disrupting core workflows or governance.
Built for what’s next
LLMs are training on WordPress every day, making it a flexible foundation for emerging AI use cases — avoid betting your entire digital experience on one vendor’s roadmap.
Is your CMS ready for the AI-native web?
Learn how to future-proof your content strategy for AI.
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