10 can’t-miss moments of 2019 from WordPress VIP

As the WordPress VIP team closes out another calendar year, we’d like to reflect on how far our clients, partners, and the broader enterprise WordPress community have come in 2019. So here are 10 highlights to celebrate on the way to an even more fruitful 2020.

1. The crew grew. Our parent company, Automattic, acquired Tumblr!

2. Salesforce took notice. Automattic closed a new $300 million Series D, with Salesforce Ventures taking the entire round.

3. Gutenberg closed in on Phase 2. Since releasing the first phase of Gutenberg last year, over 50 million posts have been made in the new block editor. At WordCamp US, Automattic’s CEO Matt Mullenweg shared some of the latest and greatest features and blocks built in the Gutenberg framework and highlighted an example of inline newsletter creation built by VIP partner rtCamp for Mortgage Bankers Association.

4. Enterprises adopted custom blocks. As Gutenberg development work continued on the home front, WordPress VIP partners like Big Bite and clients like News Corp drove adoption of Gutenberg in the enterprise, building blocks that delight WordPress users and news consumers, too. See real-life examples of how custom blocks can accelerate content production in the Gutenberg for enterprises webinar recording.

5. We’re officially poised to disrupt. Did you know WordPress VIP competes in a $10B market? CEO Nick Gernert took the stage at WordCamp US to talk about why this open source software is ideal for enterprises. You can see the full recording of his talk, where he shows how clients like Capgemini, Hachette Book Group, and News Corp Australia take advantage of the agility, ownership, flexibility, and simplicity of WordPress at scale.

6. We put more power in your hands. Speaking of agility, client developers can now run core and custom WP-CLI commands on WordPress VIP hosted applications and environments, through the VIP-CLI tool. This is part of our effort to deliver tools that empower WordPress VIP clients to make quick and deliberate moves across their applications.

7. Clients experimented with conscious decoupling. In 2019, we’ve seen more enterprises shift to a “decoupled” or “headless” approach to WordPress, using React and other JavaScript frameworks for their front-end architecture. At BigWP NYC, product manager Rachael Trost demonstrated how Accuweather’s decoupled architecture delivers content via WordPress to APIs, local media partners, scrolling LED displays, and more.

8. We landed exciting opportunities. Demand for enterprise WordPress continued to grow, and we saw exciting launches with clients like Samsung, Hilton, NBC, Time, Telefonica, Alaska Airlines, Knight Foundation, Merck, and many more.

9. The partner network grew. To keep pace with this significant demand, we welcomed 21 additional agency partners, growing our presence in expanding verticals (like sports, healthcare, and ecommerce) and regions (like Turkey, Australia, France, and the Netherlands).

10. We gave back to the community that started it all. There’s now a dedicated landing page for Five for the Future, which highlights people and organizations devoting 5% of their resources to WordPress development. You may notice some familiar faces, including Automattic and our agency partners 10up, rtCamp, and Multidots.

We’ve got big plans for the coming year, and we bet you do, too. If you want to learn more about any of the above, let us know. We’re always pleased to hear from you. In the meantime, Happy New Year from all of us at WordPress VIP!

Human Made’s approach to Gutenberg? Don’t repeat yourself.

Libby Barker, a Senior Project Manager, and K. Adam White, a Senior Developer, both from Human Made, spoke about their approach to working with clients on Gutenberg projects, even before its recent official launch in WordPress 5.0. This talk was delivered on November 13 at BigWP NYC, a gathering of developers and product people who work on WordPress applications at scale.

Instead of reinventing the wheel, Human Made started with the blocks already available in Gutenberg, and customized from there. Rather than spending time and effort building blocks from scratch, they were able to give clients more control of design elements and a better editing experience.

Any Gutenberg block might turn out to be reusable on another page, or in another layout. In one example they shared, the Human Made team found that an element built for a site’s homepage could double as a recirculation module at the bottom of single posts or pages, too.

Watch the talk:

BigWP is our enterprise WordPress meetup series, that brings together developers, business leads, and product people who work with high-scale WordPress applications every day. To be the first to find out about the next enterprise WordPress event in New York, join the meetup group. You’ll find groups for other cities there as well.

Find all of the talks in the November’s BigWP playlist.

Bringing AMP and Gutenberg Readiness to Setka

How the Setka Editor team built AMP compatibility into their custom post design tool

At our latest enterprise WordPress meetup in New York on November 13, Katya Bazilevskaya, Cofounder and CEO at Setka, talked about building the Setka Editor to be Gutenberg-ready and AMP-ready. The Setka Editor is a powerful tool for building beautiful longform stories out of building blocks, all optimized for mobile with full Google AMP integration.

The Setka team transformed WordPress galleries, javascript libraries, and even animations into AMP-ready HTML elements, speeding up mobile load times and giving users a lightning-fast experience.

Modern CSS approaches available in AMP help cut down on time to First Meaningful Paint, and Setka users are seeing the difference.

Watch Katya’s talk:

BigWP is our enterprise WordPress meetup series, that brings together developers, business leads, and product people who work with high-scale WordPress applications every day. To be the first to find out about the next enterprise WordPress event in New York, join the meetup group. You’ll find groups for other cities there as well.

Find all of the talks in the November’s BigWP playlist.

Push Notifications at Scale at the New York Post

How The New York Post uses WordPress to manage push notifications for a busy newsroom

Remy Stern, Chief Digital Officer at the New York Post, our hosts at BigWP NYC on November 13, led off the presentations with an explanation on how they use WordPress.com VIP to send thousands and thousands of push notifications, email alerts, and to control their breaking news alerts on the web, too.

Why use WordPress to manage notifications? It’s the central tool for workflow in their newsroom, and reduces the risk of errors by keeping things in one familiar system with a consistent user experience. As a bonus, that helps things move quickly.

“Speed really matters when you’re sending out breaking news push notifications.”

Maropost, Urban Airship, and even Apple News are all in the notifications mix for the New York Post, all managed from inside their WordPress admin.

Watch Remy’s talk in full:

BigWP is our enterprise WordPress meetup series, that brings together developers, business leads, and product people who work with high-scale WordPress applications every day. To be the first to find out about the next enterprise WordPress event in New York, join the meetup group. You’ll find groups for other cities there as well.

Find all of the talks in the November BigWP playlist.

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