VIP technology partner Sailthru is a consumer interest based personalization platform purpose-built for publishers and retailers. It brings powerful capabilities to WordPress, like high-performance email, onsite personalization, and mobile marketing automation.
The WordPress integration brings it into the WordPress dashboard to seamlessly surface Sailthru and its insights within team workflow. Site editors can also personalize onsite experiences by using Sailthru insight to post content that is most relevant to their users.
The newly updated plugin, version 3.1, brings more powerful and fine grained controls to the dashboard:
- Streamlined setup
- Ability to choose between deploying Sailthru JS or just tag manager
- New fine grain control over source attribution for our list Subscribe Widget and ability to start flows in Lifecycle Optimizer
- More control over transactional emails
- Improvements to filters and hooks, giving your developers more control over functionality
VIP clients will find notes on transitioning to the new version in the Lobby(#).
Connect with Sailthru to learn more about how clients use the platform to deliver personalization across multiple channels.