What’s included?
- Initial discovery and kickoff call to understand performance goals and desired outcomes.
- Expert technical analysis and load testing of 5 URLs.
- Engagement plan with timeline and deliverables.
- Technical report with performance data and recommendations.
- Follow-up report comparing before/after implementation (if applicable).
- Post-event summary analyzing success metrics.
Is this service for me?
Companies that benefit from this service generally:
- Need to prepare for upcoming high-traffic events.
- Want to improve after past issues during traffic surges.
- Face unpredictable traffic spikes, such as breaking news.
- Need to optimize overprovisioned resources.
How does it work?
A typical service is 6-8 weeks.
Phase
VIP will
Your team will
Week 1-2
Discovery & Kickoff
- Send a discovery questionnaire and host a kickoff call to gather technical details and define your desired outcomes.
- Complete the questionnaire and attend the kickoff.
Week 2-3
Testing & Analysis
- Run load tests on 5 URLs, analyze performance results, and deliver a detailed report with our recommendations.
- Approve testing and attend the review call.
Week 4-7
Implementation
- Support implementation.
- Optional: repeat testing after implementation.
- Implement engineering recommendations.
- Optional: Participate in second review call.
Week 8
Day of Event
- Optional: Provide event-day coverage, including regular application health updates and direct access to a named VIP team member.
- Optional: Be available to collaborate and troubleshoot if necessary.
Week 8-9
Closure & Handoff
- Deliver an executive summary and hand off any further recommendations to the customer.
- Complete a post-engagement survey.
Frequently Asked Questions
Is this service suitable for teams with zero technical capability or no access to development resources?
No, unless you intend to engage with an Agency Partner to handle the implementation. This service delivers highly technical recommendations that require WordPress engineers for successful implementation.
Can the service review an application that’s not hosted with VIP?
No. While Core Web Vitals data is publicly available, this service’s value comes from our direct access to VIP Platform tools and logs.
Can the service review Node.js applications?
Sort-of. While we cannot review Node.js applications directly, we can evaluate WordPress endpoints that they call.
Is it possible to use this service without participating in load testing?
No. Load testing is essential for service effectiveness.
Resources
- Download: High-Traffic Event Planning Overview
- Case Study: How ADWEEK Achieved 100% Site Uptime During the 2025 Super Bowl
- Case Study: US Election Day with VIP: 💯
- Webinar: Built for the Moment: How to Prepare for High-Traffic Events
- Article: The Average Cost Per Second of Downtime for Digital News Sites
- How-To: Avoiding CMS Disaster: Scaling WordPress for High Traffic
Get started with VIP Professional Services
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