Announcing the expansion of the WordPress VIP Technology Partnership program

We’re pleased to announce WordPress VIP is expanding our Technology Partnership program!

Today, we are welcoming new partners and expanding the scope of the program to serve the growing number of marketers and publishers looking to WordPress VIP for technology recommendations in key customer experience categories.

WordPress VIP has continued to grow as the leader in enterprise WordPress. Our customers have long included some of the largest publishers in the world. In more recent years, marketers in technology, life sciences, financial services, and other verticals outside traditional publishing have turned to us to help them scale their business.

Benefits for WordPress VIP customers

WordPress VIP’s enterprise marketing customers understand the value of WordPress as both a content management platform and a central element of the digital experience. The interoperability of WordPress enables integrations with a broad range of products and services, including providers of tools for personalization, business intelligence, digital asset management, and more from the marketing and publishing technology ecosystem.

Our Technology Partners provide best-in-class solutions, with WordPress integrations developed and maintained based on best practices and guidance from the WordPress VIP team. Together, we deliver performant, secure, and stable applications that enable our customers to carry out digital transformation.

New Featured Technology Partners

We’ve announced several new Featured Technology Partners in 2020, including Digital River for global e-commerce solutions, OneSignal for push notifications at scale, and Cloudinary for digital asset management and editing inside WordPress.

We will announce several more new partners in this tier soon, including solutions for machine learning, video syndication, and customer journey mapping.

More solutions from the WordPress community and beyond

Today, we’re also announcing the launch of an additional tier of Technology Partners, including popular solutions from the WordPress community and new products from exciting startups. Here are a few examples:

  • Remixd Voice: Remixd instantly turns text content into audio, making it listenable, discoverable, and opening up new distribution and revenue channels for publishers.
  • Firework: Firework brings short-form video content from professional creators to the article page, driving audience engagement for publishers and brands.
  • MultilingualPress: The enterprise solution for publishing a website in multiple languages on WordPress, from Inpsyde, a WordPress VIP Gold Agency Partner.

Benefits for Technology Partners

The expanded program provides all our Technology Partners the opportunity to work on product strategy and marketing alongside WordPress VIP. Our Featured Technology Partners participate in additional account mapping and co-selling to help grow the enterprise WordPress ecosystem together.

Key criteria for all Technology Partners include a clear product story that maps to enterprise customer needs and go-to-market capabilities. We closely vet every partner to identify companies with the resources and expertise to support our customers using WordPress at scale.

“WordPress VIP delivers transformational results for brands who require best-in-class digital experiences,” said CEO Nick Gernert. “We’re excited to welcome new technology partners alongside our existing integrations to help us deliver on the growing demand for sophisticated implementations of enterprise WordPress.”

For more information on all our Technology Partners, and to find out more about joining our growing program, please visit https://wpvip.com/partners/technology-partners/

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