Siteimprove is a SaaS solution that helps organizations achieve their digital potential by empowering teams with actionable insights to deliver a superior website experience and drive growth.

Siteimprove has 550+ employees across 13 offices, helping over 7,200 customers globally. We’re part of the World Wide Web Consortium (W3C), the leading group developing international web standards.

Unlock New Insights
Siteimprove scans a website for errors, brand consistency, and accessibility issues every five days.

Connect the Dots
Define KPIs that connect your digital strategy to organizational goals.

Measure What Matters
Gather, analyze, and distribute data — all in one convenient place. You can analyze what has the greatest impact for your organization’s success and use Siteimprove’s intuitive reporting to recognize trends and make changes, regardless of technical experience.

Outperform the Status Quo
Give your organization certainty – of quality, credibility, impact and compliance progress across your digital presence. Siteimprove helps drive a superior experience for visitors and work toward achieving your digital potential every day.


Shutterstock is a leading global technology company offering a creative platform for high-quality content, tools and services to businesses, marketing agencies and media organizations around the world.

Working with its growing community of over 1 million contributors, Shutterstock adds hundreds of thousands of creative assets each week, and currently has more than 350 million images, 50 million editorial images and 18 million video clips available.

This free Shutterstock plugin brings our full image library and advanced search features within WordPress VIP to help you publish faster and with stunning visuals.


Zephr enables media companies, brands and businesses to gear-up for the subscription economy. Our software platform empowers the swift and scalable deployment and optimisation of unique personalised subscriptions and experiences.

Dynamic Rules Builder
Zephr is built for commercial teams from the ground up. Our product’s intuitive UI allows non-technical stakeholders to build and activate highly personalized trial, sell and upsell customer journeys on an unprecedented scale, with no code changes needed. The drag-and-drop interface and Connected Journey Canvas reduces decision-tree complexity. Zephr separates the unknown – known – subscriber journey into separate canvases. This helps you change, experiment and optimise with different parts of the journey safely and simply. Zephr is quick to implement, easy to use. Built-in tutorials, hints and tips make it easy to buy, onboard and use Zephr.

Multi-Site Management
Our multiple-site management tools save time and effort. Zephr lets you build rules once, then update them across every site you want them to apply on. Select the sites you want to align, or simply apply global rules to every site, feature or app under management. With Zephr, there’s no more cut and paste duplication, no more wasted effort, and no more missed-out. All this gives you more time for innovation and iteration. Built-in tutorials and contextual help make learning to use Zephr straightforward. Fast deployment means users get value from journey orchestration in days, rather than waiting months for a digital transformation.

Registration Journey Personalisation
Zephr offers every subscription business the ability to dynamically optimise the registration journey and build an infinite array to suit every customer, without writing a line of code.

Tools like relative trial metering and “lookback” functionality ensure a consistent trail experience. When someone registers, you get the full cycle to convert them onto subscription – smoothing out end-of-the-month log jams and keeping customers happy. Zephr’s powerful rule-stacking system ensures that even the most detailed journeys are clear and simple to understand – everything that happens at the same time, stays in the same place.

Persona & Product Builders
Zephr makes it easy to create value and respond to change. The powerful Product Builder lets commercially focused teams build, tweak and manage products, packages, journeys and even entire business models in minutes, not weeks.

Full identity and access suite makes subscription management simple for B2C or B2B. Built-in corporate accounts make it simple to give access to a whole organization, with alarms built in when they go over a limit – triggering an upsell conversation. Built-in tutorials and contextual help make learning to use Zephr straightforward. Fast deployment means users get value from journey orchestration in days, rather than waiting months for a digital transformation.

Identity & Access Management Suite (IDAM)
Managing access to your content or product is the gateway to every monetisation option. But they can cause unnecessary friction, hindering the registration process and losing potential customers. Corporate subscriptions can also pose difficulty – with confusing sign-in forms reducing business-wide use of expensive SaaS platforms or content subscriptions.

From personalised login forms through to password-less authentication (so-called ‘magic links) – from multi-site verification through to multi-factor authentication and even social sign-in, Zephr is an IDAM built for the 21st century. Our edge-side technology means that javascript blockers are ineffective, further securing your site and your content against VPNs and ad-blockers for those who truly have the right to access


A billion people watch news video every day, yet only 7% of articles feature video. This is because publishers lack the video they need. Broadcasters have the video, but they have lacked a solution for global, instant distribution. Meanwhile, advertisers are seeking brand- safe destinations and engaged audiences at scale.

Oovvuu partners the most world’s trusted broadcasters with the best publishers and the leading publishing platform to make putting video in articles one-click simple.

Features include:

  • 1,000 videos a day from the most trusted providers within your CMS.
  • Discover, preview and publish the videos you need in one click.
  • Choose where they appear in the article, and create playlists on topics.
  • Real-time analytics enable users to track KPIs throughout the news day.
  • Articles enhanced with pre-roll ads on Oovvuu video are 13x more valuable.


Viafoura helps companies transform digital visitors into loyal and engaged brand followers by embedding an immersive social experience across publishers’ digital properties.

Our community-building solution includes identity and profile management, real-time, multi-threaded conversations, advanced content moderation, live chat, live blogging, ratings and reviews, and data insights. We offer the community-building solution for boosting engagement, subscriptions as well as ad revenue.

We are the only company that uses a mix of AI, user-to-user, and human moderation across a variety of community engagement tools, offering you a trusted digital environment that fosters civil discourse and brand-safe conversations.

Viafoura Community Engagement Suite: an end-to-end, seamless, fully integrated suite that delivers results.

20% more time spent on page
Make a positive first impression and make the user stay on the site to turn casual audiences into loyal users

62% more engagement
Open and expand new channels of communication, drive repeat visits, and increase depth and frequency of engagement to turn loyal audiences into brand lovers

23x more attention time
Establish a direct relationship with the user and build stronger ties with personalization and more frequent, more meaningful interactions

Increase data resolution, deeper personalization, and more engaged community and content interactions that you can monetize

For sales inquiries or questions, please get in touch.

Learn more in the case studies here:

  • CBC Increases User Attention Time by 20% (case study)
  • Graham Media Group increases user conversations by 59% (case study)

Viafoura documentation:


Delivering visually engaging experiences across every touchpoint is an ever-growing challenge due to the exponential growth of devices and channels. And doing so at scale often introduces additional challenges of resource bottlenecks and performance issues.

With Cloudinary’s media management platform, you can leverage automation and AI to publish engaging visual experiences faster. And coupled with optimization capabilities, you can dramatically improve the performance of your website and apps, leading to improved engagement and higher conversion rates.

Cloudinary is a must-have technology for companies across various verticals including the most popular media companies, the top sportswear brands, the largest ticket marketplaces, and thousands of iconic brands including CNN, NBC, Neiman Marcus, and StubHub.

Cloudinary is now available to all WordPress VIP customers, to help instantly improve your media management, optimization, and delivery.

Read about how Cloudinary customers are utilizing our technology:

Complex Networks
Fairfax Media

Digital River

Want a fast and easy way to sell into new markets? Digital River works behind the scenes to process payments, fight fraud, fulfill orders, and shield your business from global tax and regulatory risk.

Features of the Digital River WordPress Plugin include:

  • One-stop Ecommerce enablement with merchandising, cart, and checkout
  • Payment Processing and Optimization
  • Tax Calculation, Collection, Reporting and Remittance
  • Zero Transactional Fraud Liability
  • Order Orchestration and Fulfillment
  • Regulatory Compliance Across the Globe At the Local Level

Simultaneously enter multiple new markets in months, not years. With our pre-established network of local acquirers and legal entities around the world, Digital River helps you accelerate time to market and ignite your global sales in over 200 countries.

Crush conversion rates with the most dynamic payments ecosystem and machine-learning-powered billing technologies in ecommerce. Where most payment gateways fall short, Digital River offers the onshore advantage of accepting the local payment methods that matter resulting ins 8-15% higher authorization rates.

Avoid fatal fines, litigation, and damage to your brand’s reputation by staying compliant with ever-changing tax and data privacy regulations across the world. Worried about GDPR or PSD2? Digital River allows you to go globally with confidence. When you partner with us, you benefit from our unique merchant and seller of record model that shields you from the unwanted risks and pitfalls.

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With over 25 years of experience helping brands sell online, Digital River provides the critical back-end ecommerce services brands can’t live without. More than a payment gateway, Digital River gives brands the onshore advantage of delivering fully localized experiences on a global scale.


Trusted by over 850,000 developers and marketing strategists, OneSignal powers push notifications for everyone from early-stage startups to Fortune 500 Companies. We empower our customers who send over 5 billion notifications through our platform every day.

>> Read OneSignal’s guide to effective push notifications for publishers.

OneSignal users send their visitors targeted, personalized, and hyper-relevant push notifications that help increase engagement and retention. It takes just a few minutes to install and after setup, your visitors can opt-in to receive push notifications even after they’ve left your website. With OneSignal, you can configure notification delivery at preset intervals, create user segments, and customize the opt-in process for your visitors.


Setka Editor empowers editorial teams to design content experiences that convert. It allows for creativity and efficiency in the hands of editors and designers while remaining a controlled, safe, seamlessly integrated, and scalable technology.

Customize design without coding

Setka Editor transforms the content creation process, so you can arrange text, images, and other visual elements into beautiful layouts — without having to code.

Personalized branded style and reusable templates ensure a consistent look and feel on every published post for a better brand recall and awareness — all in a couple of clicks.

This means more beautiful articles with less stress, and more time for the developers to focus on important tasks.

Design features

  • Grids: Structure your content, dramatically improve readability and gain perfect control over every element on your page in just a few seconds with the grid system.
  • Interactive design: Easily add a level of interactivity and increase the time readers spend with your content. Add animation, anchors or full width and background images on the fly to make your posts more immersive.
  • Alignment and Indenting: Easily set your content’s horizontal and vertical alignment and indenting.
  • Customizable inline icon library: Upload and adjust your icon library, edit colors. When used, icons adjust to font sizing.
  • Automatic PDF Export: Acquire more leads without spending any extra time or effort. With Setka Editor you can offer a downloadable version of your blog post or eBook instantly.
  • Post styles: Define your post’s style in our Style Manager. Determine your text formats and fonts, choose colors and create dividers. Make as many post styles as you like.
  • Reusable templates and design elements: Create and save post templates and reusable design elements at the click of a button.
  • More freedom with typography: Choose from hundreds of Google Fonts, connect your Adobe TypeKit or upload your own custom fonts.

Seamless production process

Setka Editor wants to make design easier, not get in your way. That’s why we’ve made our tool to work within your editorial and technical processes. We do this by providing:

  • True WYSIWYG: When designing an article you see exactly how it will look when published. Press tab to instantly see both desktop and mobile versions in preview.
  • Team collaboration and rights management: Everything you need to work effectively as a team is included. Add multiple users to your post, set user rights and communicate through comments.
  • Extra customization through code: Don’t worry developers—you’ve still got the power. If our grids, fonts, animations, post styles, layouts, templates and snippets aren’t enough and you want to customize further, Setka Editor enables you to easily add custom CSS and alter HTML within the post and within any of your reusable design elements.

Get the best out of Gutenberg

Setka Editor complements Gutenberg editor perfectly. In fact it was among the first plugins ready for the release of WordPress 5.0. We have developed Setka Editor as a separate content block, which can be used with any other blocks on your page. This means you can get the flexibility of design for your everyday editorial content, one-off campaign pages or A/B testing, while also saving time with your reusable Gutenberg blocks. Get the best of the two worlds.

Designed to work at scale

We know the capabilities necessary for a plugin to work for a digital publisher — we were born out of one! The initial Setka Editor prototype was designed within an online media company and developed to work at scale. Using Setka Editor, the same company today creates 2000+ posts per month and receives 7 million monthly visitors. We’ve also tested it with over 900 international brands of all sizes.

Google AMP ready

The Setka Editor pairs seamlessly with the AMP for WordPress plugin to generate eye-catching Accelerated Mobile Pages. All Setka Editor design elements—like animations, slideshows, etc.—remain the same on Accelerated Mobile Pages or are transformed to fit within AMP’s capabilities.

These features work with all AMP plugin template modes: Classic Mode (where you use default WordPress AMP-ready themes to generate Accelerated Mobile Pages) and new Paired and Native modes (where you customize your own WordPress theme or use a native, already AMP-ready, theme).

Clean, SEO-friendly code

Setka Editor is focused on proper code structure in line with HTML5 standards. Unlike many page builders, working within post content allows for a lower level of nesting (which means faster loading times).

Setka Editor properly uses header tags and supports input of alt text for all your images. It is compatible with Yoast and other WordPress SEO plugins.

Multiple output formats

Setka Editor organizes data using a tree-like structure. Each content element (paragraph, picture, grid, etc.) is represented as an object with its own properties and connections to other elements. This means your pages aren’t tied to HTML output, and can be exported in any necessary format, including JSON and other formats.

Beautiful content, even if you uninstall

We don’t want to lock you in (although we hope you’ll stay!). Everything is saved as HTML code in your database. CSS files can be stored on your side or be delivered from Setka Editor CDN. This means that if you decide to uninstall the plugin you will still be able to connect style files to posts that are saved on your server, maintaining both the content itself and its stunning design.

Responsive layout for mobile screens

You will never have to worry about being mobile-friendly again. Setka Editor automatically adapts your post design for mobile and autoscaled images. If you would like to further customize it, you can choose mobile layout options or set specific text formats and fonts for tablet and mobile. Preview your post instantly to see what they will look like on different devices.

Export your layouts anywhere using the cloud

Design Cloud is a Setka Editor tool, which helps to design beautiful posts and export them in HTML to any third-party site or advertising platforms.


[Only Available on VIP Go]

Yoast helps you to get the most out of your website by making SEO available for everyone. You might know our Yoast SEO plugin; with over 7.8 million active installs, Yoast SEO is one of the most popular WordPress plugins worldwide.

At Yoast, we believe in holistic SEO: not just one aspect of a website, but all aspects are important and should, therefore, be as good as possible. We don’t approach SEO as a trick to rank higher in Google but stimulate site owners to make their site the best search result. All awesome websites have three things in common: they’re easy to use, contain the right information, and they’re fast and reliable. If you do all that right, a website becomes easier to find as well!

Our products help people create remarkable sites. We offer WordPress plugins that make optimizing your WordPress website as easy as pie. In addition to that, our online courses help you develop the skills to make your website easier to find. And it doesn’t stop there: we’ve partnered with Magento and TYPO3 experts and brought Yoast SEO to other platforms too, as we love to contribute to open source projects. All that ties up nicely with our ultimate goal: trying to make the web better for everyone.



LaterPay is a new technology for selling digital content and services and provides a frictionless way to convert users into paying customers for digital purchases like online videos, donations, subscriptions, articles, music feeds, and more by allowing users to access content without upfront registration or payment – giving users the immediate access they want and the revenue growth you need.

Instead of requiring upfront registration and payment – which derails over 98 percent of all intended purchases – LaterPay defers this process until customer purchases across websites reach a $5 threshold.

Facebook Instant Articles

Founded in 2004, Facebook’s mission is to give people the power to build community and bring the world closer together. People use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them.

We’re always looking for ways to make it easier for publishers to share their content on Facebook. One way we do this is by offering the free WordPress plugin for Instant Articles, which simplifies the process of generating and publishing Instant Articles from WordPress. If you own a site or blog powered by WordPress, you can easily start creating Instant Articles.

Learn more about Instant Articles for WordPress.

Explore best practices in designing for Instant Articles from USA Today’s For The Win.

AMP Project

The AMP Project is an open-source initiative aiming to make the web better for all. AMP enables web experiences that are consistently fast, beautiful and high-performing across distribution platforms. AMP formerly stood for “Accelerated Mobile Pages”, but now works completely across desktop and mobile. The official AMP plugin for WordPress supports fully integrated AMP publishing for WordPress sites, with robust capabilities and granular publisher controls.

Features and capabilities provided by the plugin include:

AMP-first Experiences: enabling full-site AMP experience without sacrificing the flexibility of the platform or the fidelity of content.
Core Theme Support: enabling AMP compatibility for all core themes, from Twenty Ten all the way through Twenty Nineteen.
Compatibility Tool: when automatic conversion of markup to AMP is not possible, debug AMP validation errors with detailed information including the invalid markup and the specific components responsible on site (e.g theme, plugin, embed); validation errors are shown contextually with their respective blocks in the editor.
CSS Tree Shaking: automatically remove the majority of unused CSS to bring the total under AMP’s 50KB limit; when the total after tree shaking is still over this limit, prioritization is used so that the all-important theme stylesheet important is retained, leaving less important ones to be excluded (e.g print styles).
AMP Stories (beta): the AMP plugin enables the creation, editing, and publishing of AMP Stories in WordPress; leverage the magic of storytelling the WordPress way!

The plugin can be configured to follow one of three different template modes: Standard, Transitional, and Reader. In Standard Mode you use AMP as the framework for your site, and there need not be any separate AMP and non-AMP versions. When configured to operate in Reader and Transitional modes, a given page will have a canonical URL as well as a corresponding (paired) AMP URL. The AMP plugin is not serving as a mobile theme; it does not redirect mobile devices to the AMP version. Instead, the AMP version is served to mobile visitors when they find the content on platforms such as Twitter, Pinterest, Google Search, and others. Reader mode only supports serving AMP for singular posts, pages, and other post types, whereas Standard and Transitional mode support serving the entire site as AMP.

With the official AMP plugin for WordPress, the WordPress ecosystem is provided with the capabilities and tools it needs to build world-class AMP experiences without deviating from its standard, flexible, and well-known content creation workflow.

Webdam, a Bynder Company


The Launchpad for Brand Success

For marketers feeling overwhelmed by the pace and complexity of digital marketing, Webdam organizes, enriches and connects the visual content that drive impactful experiences.

The Webdam Asset Chooser plug-in for WordPress VIP creates a seamless connection to Shutterstock and your visual asset library to streamline image search, selection and placement.

No more downloading, uploading and replicating assets in multiple libraries. Instead, you simply click a Webdam icon in WordPress, browse your Webdam asset library and select whatever you want to insert on your site.

The result is a live link, meaning the asset is sourced directly from your Webdam library. This is awesome for two reasons:

  1. You can easily search and select images from within your own organized library of creative assets from within WordPress.
  2. If you update the image in Webdam, it automatically updates on your WordPress site.


Brightcove Video Connect (1)

Brightcove is the leading global provider of powerful cloud solutions for delivering and monetizing video across connected devices. We offer a full suite of products and services that reduce the cost and complexity associated with publishing, distributing, measuring, and monetizing video across devices.

Brightcove Video Connect for WordPress gives customers access to their Video Cloud assets and playlists natively from within WordPress. This integration extends key features of Brightcove to WordPress users, making video part of the publishing workflow for the entire organization.

The plugin provides a near­native WordPress experience while leveraging key functionalities of the Brightcove API. Through streamlined, familiar interfaces, multiple player integrations, playlist functionality, and many other Brightcove features, Video Connect delivers an experience that is easy and intuitive.

Brightcove Video Player

Key Features of Brightcove Video Connect for WordPress include:

  • Brightcove’s latest Platform APIs including CMS, Dynamic Ingest, and Player APIs
  • Support for the new Brightcove Player
  • Access to multiple Brightcove Accounts
  • Support for both single and network (multisite) WordPress instances
  • Native browsing of playlists and videos from specific Brightcove accounts
  • Searching and filtering of videos by tag, date, and account all from directly within the WordPress admin
  • Easy video embed and video preview of videos within the content editor

Brightcove Features (1)

Brightcove and 10up

Brightcove Video Connect for WordPress was developed by Brightcove partner 10up. 10up makes content management simple with premier web design and development consulting services, by contributing to open platforms like WordPress, and by providing tools and products that make web publishing a cinch. Find out more here: Our Work – Brightcove


Piano accelerates content businesses’ ability to understand, engage and monetize their customers.

Piano is used by the world’s leading media companies and digital businesses to power their subscription, advertising, analytics and personalization efforts.

By elegantly managing every customer interaction — from offer presentation to billing and customer care — Piano personalizes the user experience and optimizes your revenues.

That means more pageviews. Less ad blocking. More subscribers. Less churn. More engagement and registrations, and better targeting and segmentation. Most of all, it means less anxiety and effort. Without extra developers. Without more data scientists.

Piano Composer: The media industry’s most powerful and capable rules engine, increases registrations, discourages ad blocking, manages affiliate or loyalty programs, and helps run your paid content business.

Piano VX: The most sophisticated commerce system in media, makes it simple to set up and manage your business — to sell memberships, use a hard or metered paywall, charge for access to live video events, or run promotions and referral campaigns.

Piano ID: Manages your customers’ identities, providing single sign-on and access control for every point of engagement — print, digital, mobile web, native apps and TV Everywhere devices.

Piano ESP: Automates the process of delivering personalized and relevant content recommendations, email campaigns and newsletters tailored to the individual user.

Piano DMP: Combines zero-, first-, second- and third-party data to develop individual user profiles and audience segments, putting that data to work across your sites and multi-channel marketing plan.

And by combining features from the entire Piano platform, Piano Zero offers the end-to-end capabilities needed to incentivize and acquire zero-party data and consent, and create segments and lookalikes — while ensuring data consistency and quality.

For sales inquiries or questions, say
or visit us at


Sailthru, the leading provider of automated personalized marketing technology, is driving a major shift in how companies engage with their individual customers and optimize their revenue opportunities. Through the automated analysis of large data sets, Sailthru Smart DataTM generates and delivers personalized, omni-channel digital brand experiences. Sailthru-powered 1:1 relationships with consumers to drive higher revenue and conversion for more than three hundred enterprises including, Thrillist/Jack Threads, Everlane, Huffington Post, and Business Insider.


Founded in 2008 by Neil Capel, Ian White and Chris Chapman and headquartered in New York City, Sailthru is recognized for its industry-leading practices promoting consumer privacy and security by the Online Trade Association (OTA) and is on their 2013 Honor Roll. Sailthru has been named #30 on the annual Inc. 500|5000 list of the fastest-growing private companies including #2 in NY and #6 in the advertising and marketing category.

Getty Images

Getty Images is among the world’s leading creators and distributors of award-winning still imagery, video, music and multimedia products, as well as other forms of premium digital content, available through its trusted house of brands, including iStockphoto© and Thinkstock©. Its best-in-class photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and online media.

The free Getty Images WordPress VIP Plugin makes it easy to add the world’s best visual content to your website directly within the WordPress platform.

Features of the Getty Images WordPress VIP Plugin include:

  • Sign in using your existing Getty Images account
  • Search millions of photos, vectors and illustrations, customized to your Getty Images account
  • Download and preview comp images before you post
  • Download, insert and publish any size image using your existing agreement with Getty Images
  • Licensed images are saved to your Media Library for future use

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