Panel: Drive digital commerce with content marketing

Content is the heart of digital commerce. It’s what drives people to your products and keeps them coming back for more.

In this panel, experts from digital commerce leaders Square, PHLEARN, and Craftpeak share tips for using content to build a seamless customer experience at high-growth ecommerce businesses.

You’ll learn:

• Content strategies to maximize your customer lifetime value
• How to integrate marketing and product content
• Tips to deliver a consistent experience across channels
• Tools to benchmark the impact of your content

Featuring:

• Mallory Russell, Head of Content, Square
• Seth Kravitz, CEO, PHLEARN
• John Kelly, CEO and Co-founder, Craftpeak